Quote Investigator credits the line to Sir Josiah Stamp, director of the Bank of England, speaking at the Academy of Political Science in New York in April 1932: “there has been a loss of faith in slogans — and heaven help America when she loses faith in slogans!” The Boston Globe printed a slightly different wording, “God help America,” and a month later the Wall Street Journal shot back that Americans “still know that a good slogan conquers all.”